Schedule

Week 1

Day 1

• Orientation
• The Next Step
  • Why? Help?
  • Problem/Solution/Customers
  • Startup Reality
• Setting goals
• Mentor Office Hours

Day 2

• Opening Circle
  • 1 minute on Problem/Solution/Customers
  • 1 minute on the participants big goal for the program
• The Next Step
  • The Customer Development Model vs. The Lean Startup
• What your MVP?
• Mentor Office Hours

Week 2

Day 1

• Opening Circle
  • 1 minute on your MVP
  • 1 minute on your goal for the week
  • Is anything blocking you to achieve that goal?
• The Next Step
  • Market Research & Opportunity Sizing
  • Competition & Competitive Advantage
• Mentor Office Hours

Day 2

• Opening Circle
  • 1-2 minutes on your market research
  • Is anything blocking you to achieve that goal?
• The Next Step
  • Beyond the Business Model Canvas
• Pressing issues
• Mentor Office Hours

Week 3

Day 1

• Opening Circle
  • 1 minute on learnings from your Business Model Canvas
  • 1 minute update, success vs. initial goals
  • 1 minute on week 3 to do’s
  • Is anything blocking you?
• The Next Step
  • Startup Marketing: Core essence to Purple Cow
• Split into groups to work on core essence and naming
• Peer problem solving
• Mentor Office Hours

Day 2

• Opening Circle
  • 1 minute reporting your core essence, and other marketing learnings
  • 1 minute on week 3 progress
  • Is anything blocking you?
• The Next Step
  • Startup Sales: Funnel, Team, and Post-sales services
• Split into groups to work on sales pipeline and process
• Peer problem solving
• Mentor Office Hours

Week 4

Day 1

• Opening Circle
  • 1 minute reporting your sales learnings
  • 1 minute on week 4 to do’s
  • Is anything blocking you?
• The Next Step
  • Financial planning and forecast
• Begin building/revising your financial plan
• Peer problem solving
• Mentor Office Hours

Day 2

• Opening Circle
  • 1 minute reporting learnings from financial planning
  • 1 minute on week 4 progress
  • Is anything blocking you?
• The Next Step
  • Realities of raising capital
• Peer problem solving
• Mentor Office Hours

Week 5

Day 1

• Opening Circle
  • 1 minute reporting your progress to-date
  • 1 minute check on original week 6 goal, and update
  • Is anything blocking you?
• The Next Step
  • The startup pitch / story telling
• Split into groups to work on stories
• Peer problem solving
• Mentor Office Hours

Day 2

• Opening Circle
  • 1 minute status update
• Pitch practice/coaching (“all hands” or groups)

Week 6

Day 1

• Opening Circle
  • 1 minute status update
• Pitch practice/coaching (“all hands” or groups)
• On-stage event

Day 2

• Opening Circle
  • 1 minute status update
• Final Pitch practice
• On-stage event
• Wrap-up
  • Setting goals for 1, 3, 6, 9 months
  • Next steps: Full-scale accelerators, contests, funding